In 2025, 71% of high-net-worth individuals are seeking new real estate, down from 87% in 2024.
Lifestyle enhancement drives purchases, with 74% valuing exclusive amenities and 70% eco-friendly features.
Only 21% now see high-end property diversification as key to long-term financial success, down from 35%.
Ultra-wealthy individuals remain more committed, with 31% prioritizing property diversification.
Overall, interest in real estate as a wealth strategy is declining among many HNWIs.
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